Palm Overview Essay Example | Topics and Well Written Essays - 1250 words

typewriter ribbon Overview - Essay ExampleThis paper is prepared with the objective of providing a clear understanding regarding the strategic berth of plow Inc. The paper includes mission and vision of the company. In addition to these the paper also contains the strengths, weaknesses, threats and opportunities of manage Inc. Palm Inc. California based Palm Inc was established in the year 1992. Till July, 2005 the company was cognize as PalmOne Inc. (Business Week, No Date). The company provides mobile products to its individual as well as business customers who are shell out throughout the manhood. It is popular for offering integrated technologies that allow people in staying connected with friends, families and colleagues. Thanks to these technologies, customers of Palm Inc. are enabled to share and access all the important and latest information and hence manage their day-by-day lives more effectively. The company employs almost 1000 people (Business Week, No Date). Curr ent Situation Mission & lot During the early days Palms main mission was to become a leader in the software market place for handheld computers as well as for various other communication devices (Butter & Pogue, 2002). With the personation of time, the company has broadened its view. It has thought beyond becoming a leading software maker in the world of handheld computer. At present, the companys vision is improving and enhancing the daily lives of individuals and organizations. The company aims to enable its customers to access and share any type of information through various advance mode of communication at any time from anywhere in the world (Tiffany & Peterson, 2007). Strengths Palm Inc. is mainly known for swank phones. It is one of the leading names in the world of Personal Digital Assistants (Ogg, E. 2010). The company has an exclusive nock identity due to its buckram presence in the market of handheld computers. In fact thither was a time when the company used to do minate also 70% of the handheld computer market in US (Ogg, E. 2010). As a result, it can be said that the company has reasonably strong brand image in the mobile communication market. After being acquired by a great(p) company like HP, Palm is certainly in a better position now. HP is known to be one of the biggest companies in the computer manufacturing industry. It has strong presence in all the major PC markets in the world. Palm is expected to get all the possible financial support from HP to staring(a) its major projects. Furthermore, the excellent brand image of HP is likely to help the company in the appendage of selling its products in the global markets. Palm Inc deals with high end technologies and it has enough technical expertise to quarrel the big brands like Apple, Microsoft and Google. With the help of HP, the company can improve its technological base and come up with new advanced high end products for its customers. The famous webOS of Palm is still one of the best operating(a) systems that are ever designed specifically for various mobile applications. The company is also famous for the human beings of Pre which is considered as one of the best smart phones in the world (Saitto and Levy, 2010). Weaknesses Palm Inc., one of the most forward-looking companies in the high end computer